Praise for Santa's First Vegan Christmas

"Santa's First Vegan Christmas is a delightfully illustrated book that will encourage children to think about all animals at Christmas time.” - Peter Singer, widely considered to the father of the modern animal rights movement

“Santa's First Vegan Christmas is a first! Beautifully written and stunningly illustrated, this wonderful book shows clearly how all of Earth's residents, nonhuman and human alike, benefit when kindness, compassion, peace, and love are abundantly extended to all beings. It's a win-win for everyone. I hope this lovely and most important book will find its way into all schools, libraries, homes, and hearts. Congratulations to Robin Raven and Kara Maria Schunk for taking the time to produce this landmark book. It really is that good.” - Marc Bekoff, author of numerous books including the award-winning children's book Jasper's story: Saving moon bears (with Jill Robinson) and Rewilding Our Hearts: Building Pathways of Compassion and Coexistence

“Santa's First Vegan Christmas is a holiday jewel that is sure to inspire and help guide children of all ages to greater compassion and understanding. Beautiful full-color illustrations delight the eyes while poetic lines unfold a new version of Clement Moore’s Christmas classic.” --Dr. Will Tuttle, best-selling author

"Robin Raven has created a tale filled with the true meaning of Christmas: peace, joy, and compassion toward all." - Mark Hawthorne, author of A Vegan Ethic

“Perception is everything--and Robin Raven and Kara Maria Schunk take readers on a joyful Christmas adventure with the goal of shaking up a few holiday perceptions. With gorgeous illustrations (Schunk), Raven creates a Christmas where sentient beings are honored and respected. As all creatures should be. A must read for children and adults alike.” - Carolyn Haines, USA Today bestseller. 

“Quick-witted, radically kind, delightfully illustrated, this gem by author Robin Raven and artist Kara Maria Schunk reveals other animals’ own destinies by way of a holiday classic, unharnessed. As reindeer were the first animals to be domesticated, Santa's First Vegan Christmas is a redemption some sixteen thousand years in coming. A splendid gift with a transcendent message for a young reader.”
--Lee Hall, author of On Their Own Terms: Animal Liberation for the 21st Century.

This disarming, beautiful book reads like a collaboration between Dr Seuss and Grandma Moses. And how refreshing to encounter the classic Santa Claus story rendered into an uplifting tale of love and respect for all who may enjoy life. --Jonathan Balcombe, author of What a Fish Knows

"This beautiful, charmingly illustrated book delivers an important lesson for young and old on the true spirit of the season. It is always better to give than receive, to think of how to help others, to practice kindness and selfless compassion, and to ask oneself,  'How can I do better?' We felt sorry for poor bullied Rudolph, but Dana the Reindeer encourages us to take our compassion much further."  - Leinana Two Moons, author of Baconish

“Santa’s First Vegan Christmas is really cute and a great angle on the Santa and reindeer story. I really love the ending!” -Kip Anderson, Co-director of Cowspiracy: The Sustainability Secret

"When approached to review this book, I was curious what I might possibly have to say of a children’s book about Christmas. Colorful dynamic illustrations accompany a simple story that takes off with the familiar “Twas the night before Christmas...” and ends in utopia. 

Not so simple—through reindeer protagonist Dana, the author issues a firm challenge to anyone stuck in a senseless tradition: “I know you meant no harm. You’re just going along with the cultural norm”. 

Original and timely, this book contributes to the expansion of our collective consciousness and nourishes our undervalued empathy. - Ana M. Negrón, MD author of Nourishing The Body and Recovering Health.

"Santa's eyes are opened to a kinder way of living in this non-traditional twist of a holiday favorite. With stunning illustrations, Santa's First Vegan Christmas sweetly reminds adults and children of the true meaning of the season we celebrate, making it a perfect holiday read!" - Stephanie Dreyer, author and founder of

"A magical holiday tale with a beautiful and important message of kindness and compassion for all living creatures. It encourages each of us - young and 'older' to be more mindful and respectful of our fellow beings…and inspires us to open our hearts and embrace a more peaceful and loving world. The delightful illustrations made me smile and added to the joy of this heartwarming book that celebrates 'less taking and more giving.' Bravo and thank you to Robin Raven and Kara Maria Schunk for the gift of this game changing holiday classic. I love it!" - Caryn Richman, critically acclaimed actress of film and television

“In Santa’s First Vegan Christmas, the story’s heroine, Dana the Reindeer, speaks an important truth: “We can all be more kind.” Even Santa Claus, an emblem of kindness and generosity, can do better. In this skillful revision of the traditional Christmas story, reindeers are not background characters whose purpose is to pull Santa’s sleigh. Instead, author Robin Raven brings animals to the forefront as sentient individuals with their own interests and needs. This whimsical and beautifully illustrated book will plant seeds of compassion in children, as it demonstrates the importance of standing up for what is right and extending kindness to all. Raven’s story exemplifies a shift in consciousness, a transformation in the way we regard other animals. By teaching us to question, rather than merely accept cultural norms, this timely tale sets the stage for a revision of all traditions in which animals are abused, and encourages us to live more compassionately.” - Gene Baur, President of Farm Sanctuary and author? (checking w gene about how he wants to be referenced)

“This little nugget of goodness is sure to enlighten the spirits of little readers everywhere; it's a wonderful read, and it seeds a lovelier world to come!” - Kathy Freston, New York Times bestselling author of Veganist

“Santa's First Vegan Christmas is a sweet vision of what the world could be with loving kindness and a little help from vegans, animal rescuers, and of course, Santa! May all beings everywhere be peaceful, happy, and free.” - Lorri Houston, Co-founder, Farm Sanctuary